Tech consultancy Fusion5 makes third acquisition in under four months

11 October 2024 Consultancy.com.au

Technology consultancy Fusion5 has followed up its recent double strike with a third acquisition in less than four months: Microsoft Dynamics 365 and Power Apps specialist Optimum.consulting.

A Microsoft partner, Optimum provides implementation, optimisation and managed services to clients in the manufacturing, wholesale, retail, and eCommerce sectors, via a nation-wide headcount of almost 60 specialists.

The company’s purchase follows hot on the heels of Wellington-headquartered IT services provider IntegrationWorks and fellow Kiwi firm GoCloud Systems, which Fusion5 picked up in successive months in the middle of the year.

“Bringing Optimum on board rounds out our Microsoft offering and reinforces that we are a local partner who can scale to take on transformation projects of any size,” Fusion5 chief Sven Martin said of the latest transaction. “Their areas of deep expertise strengthens our commerce and retail industry experience and will enable us to go to market with an added focus on these verticals.”

Spread across Australia, Optimum sprang out of the local arm of ArganoArbela in 2022, with co-founders Matt Lingard, Mary Ann Tan, and Carolyn Eames having previously worked together in senior leadership roles at DXC Technology. According to Lingard, who serves as CEO, all of Optimum’s almost five dozen staff have chosen to join the Trans-Tasman consultancy.

“Optimum and Fusion5 are closely aligned in terms of our culture, entrepreneurial spirit, and passion for what we do,” Lingard stated. “We both believe in delivering meaningful outcomes to our customers using the best possible people and technologies. The benefits to everyone, from our team to our customers, have made the decision to join forces an easy one.”

Meanwhile, Martin reinforced Fusion5’s strategic aim of becoming a large-scale regional systems integration player; “We are focused on growth across the board – from building a significant AI team to investing heavily in our data, infrastructure, security and integration practices, to bringing in deep industry capabilities which can be applied throughout the business,” he stated.