Shannon Cotter leads EY's Strategy & Transactions division

30 May 2021 2 min. read
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EY has appointed a new leader of its Strategy & Transactions division: Shannon Cotter. 

The incoming Managing Partner of the division will assume the role on July 1, succeeding David Larocca, who held the role for five years and will on the same day take over as EY’s new CEO for Oceania, taking the reins from 34-year company veteran Tony Johnson

Shannon Cotter has been with EY since 2016, when she joined as a partner in EY’s Infrastructure Advisory practice. Before that, she spent a decade at KPMG in Australia, having previously worked over five years for the firm’s UK wing. The Australian national started her career in the federal government, as an analyst in Victoria’s Department of Treasury and Finance.

Shannon Cotter, Head of Strategy and Transactions, EY

In her new role as Strategy & Transactions boss, Cotter will lead a team of over 800 consultants that work on the firm’s most strategic projects. The unit includes EY-Parthenon, which is EY’s strategy consulting subsidiary focused on corporate strategy, commercial due diligence and top-line growth work, and Port Jackson Partners, a strategy boutique the Big Four acquired last year. 

The corporate Finance practice within Strategy & Transactions advises clients on topics including capital raising, debt restructuring, initial public offerings, while the Deals and Transaction Services service lines advise on the end-to-end deal cycle, from M&A strategy and deal origination to valuations, due diligence, transaction support, as well as post-merger integration. 

The promotion will see Sydney-based Cotter join EY’s Oceania executive leadership team. In Oceania, EY has over 7,000 professionals working from offices in Australia, New Zealand, Papua New Guinea and Fiji, generating to the tune of $2.1 billion in turnover

EY launched its Strategy & Transactions service line globally in the summer of 2020, with the aim of providing a more integrated strategy, growth and merger & acquisition offering for CEOs. The unit bills itself as a 6,000-plus consultancy with revenues “equivalent to the fifth largest strategy consulting provider in the world by revenue.”