European sustainability consultancy Sustainalize enters Australia

04 February 2019

A consulting firm from the Netherlands, Sustainalize, has made a foray into Australia’s professional services market. The sustainability consultancy has brought Aussie national Amy White on board to lead the local operation.

Founded in 2010 in the Netherlands, Sustainalize supports clients with sustainability, environmental, social & governance (ESG), and corporate social responsibility (CSR) services. Since its inception, the consultancy firm has seen strong growth, growing into a team of over 35 consultants across offices in the Netherlands, Belgium and Germany.

“And we’re not done growing,” said Nick de Ruiter last year in discussion with Dutch consulting platform,, hinting at the next prospect around the corner. Now, roughly one year after pushing into Germany, the firm has taken its international expansion to the next continental level with the launch of an office in Melbourne. “This is a great opportunity to build upon our experience in Europe and to explore new opportunities in another part of the world,” explained PwC-alumnus De Ruiter.

The firm’s venture into Australia builds on the crossing of paths of two developments. In sync with a global trend, sustainability consulting services are in high-demand among organisations in Australia, with the segment one of the faster growing areas within the country’s US$5 billion management consulting market. Particularly heavy industry players such as mining and industrials, and larger corporations are facing a pressing agenda for green reform. “We are looking forward to support Australian companies and institutions advance their sustainability agenda.”European sustainability consultancy Sustainalize enters AustraliaMeanwhile, a “great opportunity” opened up, De Ruiter said, when he discovered that Amy White – an experienced sustainability expert – was relocating to Australia to pursue her next career move. Having spent 2,5 years in the Netherlands as Corporate Sustainability Manager of Nutreco, a leader in animal nutrition and aquafeed with 11,000 professionals globally, White’s desire to return to her country of origin made her the “ideal candidate” to lead Sustainalize’s latest endeavour.

“I am very excited to be working with the Sustainalize team and bringing their pragmatic approach to the Australian market where I am positive it will be well received,” said the Managing Partner of Sustainalize Australia on her new challenge.

Sustainability at heart

Tasked with setting up the operation and establishing a launching network of clients, White brings 12+ years of experience to the role. Prior to serving Nutreco, she worked for Australia’s largest Atlantic salmon producer, Tassal, and Nutreco in her first spell at the company. She also gained experience as an entrepreneur and in the academic sector, working as a Research Assistant in environmental economics at Queensland-based Griffith University. White, who becomes the firm’s fifth partner, specialises in setting and implementing sustainability strategy, reporting and data analytics, ESG and CSR reporting frameworks and stakeholder engagement. 

White will aim to replicate the firm’s A-roster of clients in Western Europe, which includes several multinationals such as Heineken, Ikea, Air France-KLM, Philips and Vodafone, as well as dozens of leading local players.

Reflecting on how they believe Sustainalize will stand out on Australian soil, the firm’s partners remarked, “We like to think of ourselves as a different kind of consultancy firm. Our clear vision and ahead of the curve expertise enables us to translate comprehensive sustainability themes into priorities that really matter. Importantly, we’re solution oriented and focused on getting things done. Our hands-on and flexible approach are what makes our clients smile – that is what we stand for.”

Australia’s bourgeoning consulting industry has attracted a host of European consulting firms off late to setup shop in the country. In 2018, UK-origin consultancies Baringa (in Sydney) and Transform both arrived (in Melbourne and Sydney), while Scandinavian consultancy Qvartz made its local debut when it acquired Sydney-based BusinessMinds.


Bourne Digital launches SAP user experience design centre in Melbourne

03 April 2019

German enterprise software giant SAP has launched an AppHaus in Melbourne in partnership with local consultancy Bourne Digital.

Melbourne has joined an exclusive international list with the launch of the Bourne Digital Experience Design Centre – a SAP ‘AppHaus’ co-innovation centre where customers can come together with engineers and solution providers to co-design the end-user experience. Of ten present locations worldwide, it’s just the second in the Asia Pacific, and the first in the region to run by a SAP network partner.

Established in Melbourne in 2015, and with an additional outlet in Sydney, user experience (UX) design consultancy Bourne Digital provides a range of services with a focus on agile digital product design and development, serving clients in the financial services, retail, logistics and utilities sectors in areas such as user research, design thinking, prototyping, architecture, testing and validation, and managed services. 

Recently named a SAP Partner Award winner for innovation at the SAP Partner Kickoff  meetings (where Accenture and Deloitte claimed two titles apiece for the Asia Pacific region), Bourne Digital was founded by managing director Selim Ahmed, who previously served as head of mobile and UX solutions for SAP in Australia and New Zealand. Prior to SAP, Ahmed spent 12 years between Deloitte, BearingPoint and PwC, the latter where he was the founding director of the firm’s national digital consulting practice.

Bourne Digital launches SAP user experience design centre in Melbourne

Now Ahmed joins just a handful of others in guiding a partner-operated AppHaus for the German enterprise software giant, which last year clocked global revenues of nearly AU$40 billion. Since unveiling the concept in Heidelberg in 2013, SAP has added four more locations, including the sole previous Asia Pacific outlet in Korea, while another five current AppHaus hubs are run by partners – covering Austria, Spain, the US, and Canada. 

Located at the iconic pre-federation Bennelong Building a short hop from Flinders Street Station, the Bourne Digital Experience Design Centre has already been supporting clients with digital transformations, including Newcrest Mining, with the collaboration using machine learning to produce an app which simplifies maintenance requests for the some 20,000-plus assets of what is one of the largest gold-miners in the world.

“The Bourne Digital Experience Design Centre brings together the right environment and expertise to deliver innovative solutions to real business problems putting the user experience at the heart of the process,” Newcrest’s chief information & digital officer Gavin Wood told ARN. “Human-centred design has already helped us achieve rapid and effective innovation – we are looking forward to seeing where this takes us next.”

“By bringing together business experts, designers, developers, customers, and users in a creative environment like the Bourne Digital Experience Design Centre, there’s no limit to the innovation we can help our customers achieve,” said SAP A/NZ managing director Damien Bueno, with Ahmed adding; “We are really honoured to be the first SAP AppHaus Network member in the Asia Pacific and Japan region and are excited about the growth and innovation this will bring to Melbourne.”

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