Deloitte buys product life-cycle management specialist d-twin

11 July 2023 2 min. read
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Deloitte has picked up Melbourne-based product life-cycle management specialist d-twin for an undisclosed sum, with a team of 18 including five directors set to join Deloitte later this month.

Melbourne-headquartered product life-cycle management (PLM) specialist d-twin is set to board the D-train, becoming Big Four professional services firm Deloitte’s latest acquisition.

An 18-strong team of technicians and consultants will join Deloitte as part of the transaction, including d-twin founder Steven Godsell and managing director Barry Tregidgo, who become directors alongside Andrew Bradford, Garry Russell and Brendon van Ras.

Deloitte buys product life-cycle management specialist d-twin

“As Australia seeks to reindustrialise and take advantage of future growth industries on the global stage, it requires advanced technologies, innovations and active participation in global supply chains,” said Jesse Sherwood, Deloitte’s smart industries leader. “PLM technologies provide a platform to enable this value to be unlocked through a continuous digital thread spanning design, manufacturing and through the entire life-cycle of an asset or product.

Deloitte said the deal would see it significantly grow its Australian market presence in the specialised PLM segment, creating the largest offering in the country across consultancy, implementation and embedded support. In the firm’s own words, d-twin offers cost-effective and low-risk delivery of Siemens-enabled PLM solutions, allowing for seamless collaboration across an organisation. The d-twin is due to join Deloitte later this month.

Sherwood continued; “On their own, Deloitte and d-twin have been delivering high-value PLM solutions for a number of years across complex product and asset heavy sectors. Integrating the highly experienced d-twin team into Deloitte’s Smart Industries practice will add further scale and depth of capability, enhancing our ability to serve Australian clients with the solutions they need to participate in global supply-chains and create genuine sovereignty.”

Established by Godsell in 2014 after a four-and-half-year-stint at Atos, d-twin has since expanded from its Melbourne base to include team members in Sydney, Brisbane and Canberra. Godsell stated: “We’ve built a great, well-regarded business in a relatively short time that helps organisations harmonise product, data, people and processes. We’re excited about Deloitte’s vision for how we can now take PLM client offerings to the next level.”

Joining Godsell as a director at the Deloitte are Brendon van Ras, head of PLM, integration practice boss Andrew Bradford, and business transformation lead Garry Russell, who all crossed paths together with Godsell and d-twin managing director Barry Tregidgo at Atos, and prior to that Siemens IT Solutions. Tregidgo noted the two firm’s alignment of values and culture, saying that the “time is right to take what is a logical next step for our team.”