KPMG Consulting appoints Steven Daskalakis as Head of Marketing

Steven Daskalakis has been appointed as KPMG’s management consulting division’s head of marketing. In his new role, Daskalakis will be helping both public and private sector organisations understand their most important value drivers and achieve tangible, creating lasting performance improvements.

KPMG have appointed marketing expert Steven Daskalakis to the position of head of marketing for the Big Four firm’s management consulting arm. The global professional services firm has promoted from within, with Daskalakis being elevated from his position as associate director of marketing. 

He has been with the firm for less than a year and moved across from risk management consultancy SAI Global earlier in 2018. During his time with SAI, Daskalakis was the global head of propositions and product marketing. He managed his product marketing team across Australia, Asia Pacific and the USA, supporting the firm’s Risk, Ethics and Learning portfolio which included software, advisory and implementation services.

Prior to joining SAI Global, the new head of marketing worked with Telstra as a general manager of content marketing. However, his longest tenure was with IBM, where Daskalakis spent 15 years in total.

Back in 2000, Daskalakis started with International Business Machines Corporation (IBM) as a marketing manager with the Integrated Marketing Communications program. Roughly every two and a half years he moved onto a new challenge – each with a focus on marketing – and spent five years in Singapore as a marketing and communications manager. His most recent post (between 2013-2015) with IBM was as a marketing executive. 

A KPMG spokesperson told Mumbrella: “Steven will be a great addition to the KPMG Brand and Engagement team and brings a wealth of experience from senior marketing roles”.

Daskalakis will serve under Ian Hancock, the national managing partner of the consulting firm's management consulting services. He is also likely to be working closely with the new head of brand strategy – ex-Droga5/Publicis executive Sudeep Gohil – and the new customer, brand and marketing advisory team with ex-Publicis CEO Andrew Baxter as senior advisor.