Crowe appoints John Baillie (Findex) as APAC regional leader

01 April 2024 3 min. read
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Crowe has appointed John Baillie from local Aussie member firm Findex as its new regional leader for Asia Pacific.

John Baillie has been appointed as the accounting and advisory firm’s new Asia Pacific executive director, becoming the latest Australia-based professional tapped to oversee a mid-tier network across the region.

Taking over from Yuen Lok Mok, who has held the top position since 2007, Baillie brings more than three decades of finance and consulting experience to his new role.

Crowe appoints John Baillie (Findex) as APAC regional leader

John Baillie is the new APAC regional leader of Crowe

“John is extremely well-placed to bring his abundance of commercial acumen and regional experience to this important role,” stated Kamel Abouchacra, Crowe Global’s US-based chief executive who took over at the beginning of the year. “Asia Pacific is a key geography in international business, and the region’s changing economic and social landscape continues to present great opportunities for growth and innovation.”

A business accounting graduate of RMIT, Baillie spent seven years at UBS in Melbourne from 1991 before taking a two-decade tour of the Big Four, first stop Deloitte. With stints at Ernst & Young and PwC to follow, Baillie would then wind up back at Deloitte in 2007, gaining admission to its partnership five years later.

In 2019 he crossed to local Crowe affiliate Findex as a senior tax partner, and was appointed managing partner mid last year.

Baillie described the appointment as a huge personal milestone: “An enormous thank you to my colleagues at our Crowe Australasia firm, and of course our leadership team for their support as I transfer across to take on this new global role. Greatly looking forward to working with our leadership and teams in the Asia Pacific, as well as those within our 40,000 person Crowe Global network to drive growth for our firms and our clients.”

Recently surpassing $5 billion in global annual revenues, Crowe sits neck-and-neck with Nexia and Baker Tilly among the bottom rungs of the top ten largest international networks, with the upcoming Mazars-FORVIS hook-up threatening to disrupt the established order. Meanwhile, in Australia, Findex occupies sixth spot behind just the Big Four and BDO, and recently added a Microsoft business applications practice from FiveP.

Tasked with helping to cultivate greater collaboration across the global network, Baillie has already had an exceptionally packed travel schedule since assuming his new role, with stops in Tokyo, Beijing and Mumbai, the latter for the firm’s two-day Asia Pacific conference with Abouchacra in attendance. The busy agenda may however come as a small shock to the system, following Crowe’s adoption of a nine-day fortnight in Australia last year.